Comments on: Social Media Taking Athletes Interaction by Storm

By: Candid

Candid — Thu, 05 May 2011 02:40:24 +0000

Didnt know the forum rules allowed such blriilant posts.

By: Criselda Forrester

Criselda Forrester — Tue, 30 Mar 2010 04:30:09 +0000

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By: AlexSorent

AlexSorent — Wed, 08 Apr 2009 13:43:49 +0000

Well, these are interesting thoughts. I think they are true. However, everything is
relative and ambiguous to my mind.

By: Brian Gleason

Brian Gleason — Thu, 02 Apr 2009 02:24:22 +0000

Hey Jason,

You bring up a good point. PR people following and/or staying involved in their athletes/celebrities/executives social media efforts allows them to help guide the message and educate them on what is and isn’t appropriate. Should be similar to media training.

By: Jason Peck

Jason Peck — Wed, 25 Mar 2009 17:59:38 +0000

Great stuff, and I especially agree with the fact that PR people should be aware of what’s going on, and maybe help craft the stories/messages athletes put out online, without it seeming too forced or unrealistic. The key is transparency and authenticity (provided it doesn’t hurt the team).

Another company with a great employee policy regarding social media is Sun Microsystems. http://www.sun.com/communities/guidelines.jsp